Rental Amenities

There are times when Facebook shuts the advertising gates after a scandal and you have to find a way to bust through the gates for a client. The housing discrimination scandal for Facebook made it harder to use Facebook for a rental apartment building client. We only had a state and age target set, but the cost per impression was very high.

We decided on a strategy to write about amenities of the apartment rental building and boost those posts on Facebook as a way to get people to the website. Our hope was that the description and photos of the amenities would prompt the reader to explore the listings.

RMS Fitness Centers

A fitness center paves the way for a healthy lifestyle and that is why we built a fitness center at each of our rental properties. The RMS Fitness Centers are stocked with state of the art equipment and a certified trainer from FIT Solutions can help design workouts.